Why companies should look more and more like WAZE and less like GOOGLE maps

Written by Juan Martino (Soulsight) At first glance, the only difference between Google Maps and Waze is the graphical interface. If you are a user of both, you will know that Waze is more interactive and warns you and/or can inform you of mobile radars, road works, or police checkpoints. Although, since Google bought it … Read more

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